Lab 2

All possible tags in head section of web page

<title></title>

This stores the title of the webpage which will be displayed in the browser toolbar

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<base href="http://www.dit.ie" target="_blank">

This specifies the base url for all relative urls on the page

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<style type="text/css">
body {background-color:yellow;}
p {color:blue;}
< /style>

Inside this tag you define the style of the webpage. In the above example the background of the webpage is set to yellow and any paragraphs inside the body, the text will be blue.

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<meta name="keywords" content="HTML, CSS, XML, XHTML, JavaScript">

The meta tag is used to provide metadata about the HTML document, such as metadata that can be used by browsers or search engines. The above example contains keywords for a search engine.

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Four SEO Guidelines

1. I will try to include in my title some terms that may be used to search for the website

2. Try to provide a relevant and concise description of the site in the metadata description

3. Create unique title tags for each page

4. Use easy to understand URLs

For the Animal Creek website I would change the titles for each page so google is aware that they are separate pages.